I found this great article today about marketing during the tough times by ASI CEO Tim Andrews. There is no doubt that all of us are feeling the effects of the recession. And, we’re all uncertain about when the recession will be over. However, where will YOU be a year from now? Will your customers be more committed to buying from you? Will you have more customers? Will your customers be telling their friends about you? I believe the answer to those questions is up to you. There is business out there, the question is, will you be the one to get it. Tim’s article and research speak to this. I especially like the research he mentions from the 1980s and 1990s–275% sales growth over 5 years sounds pretty good!
What are your thoughts?
Tags: advertising, Business Tips and Tricks, customer service, Economy, marketing